Sam Duncan
Practice Leader at HFS Research
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Empowering Organizations Worldwide With Salesforce
Join us at Salesforce Dreamforce 2025
Human-led. AI-powered. Impact-driven.
As a leading Salesforce Partner, we help businesses maximize their Salesforce investment by unlocking the power of the platform, Data and AI. Our teams bring deep industry expertise spanning the Salesforce ecosystem, delivering end-to-end solutions that drive measurable value and accelerated growth. Leveraging generative AI, we empower organizations to create meaningful customer experiences, streamline operations, and pull ahead of the competition.
Top tier summit partner
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6Certified Technical Architects
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9Advisory Board Positions
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15Years in Digital Transformation
How we help businesses thrive
Client stories
Discover the power of our client-centric approach through transformative tailored solutions.
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Client Story
How Stride Digitally Transformed Its Services and Operations
Learn how Stride & Publicis Sapient transform mental health services with innovative tech for Operational Excellence.
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Client Story
Transforming the Student & Parent Experience with a Digitized Education Ecosystem
Aldar Education builds a digital-first platform to boost engagement and streamline operations and user experience.
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Client Story
L’Oréal Boosts Sales with DTC Upgrade
L’Oréal leveraged Commerce Cloud to cut launch times and save costs while boosting consumer engagement.
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Client Story
Pandora Accelerates Release Time
We upgraded Salesforce Commerce to enable frictionless updates and cut migration time in half.
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Client Story
Asda Grows Global Engagement
We delivered omnichannel personalization at scale and continuous optimization using Salesforce.
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Client Story
Streamlining Lead Management to Close More Deals
How we transformed a tech provider’s legacy sales operations and helped them remain competitive.
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Client Story
How a Global Energy Company Accelerated Win Rate
Transforming the company’s ad hoc approval system with Salesforce Sales Cloud and MuleSoft to re-energize operations.
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Client Story
How a Protective Products Brand Modernized Customer Service
How we revamped legacy CRM with Salesforce Service Cloud to match the brand’s premium experience.
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Client Story
Patient Portal Offers Transparency
We piloted an industry-leading patient e-portal with impressive results for everyone involved.
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Client Story
An Increased Competitive Positioning for a Leading Pharmaceutical Company
Achieving marketing operational efficiency by designing and implementing new automation using Salesforce Marketing Cloud.
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Client Story
Gaming Retailer Levels Up Its Omnichannel Ecosystem
A scalable digital strategy and experience meets the needs of the next generation and yields major revenue gains.
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Client Story
Personalized CX for Global Chain
Leveraged the full suite of Salesforce Marketing Cloud to maximize engagement and create personalized customer experiences.
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Discovery workshop
The Value Alignment Lab
Our outcome-driven Value Alignment Labs is a discovery workshop helping organizations align their current and future Salesforce investments with their business objectives. These customizable workshops can be conducted virtually or in-person, catering to your preferences. During the lab, our expert team collaborates with key stakeholders to define near-term actions that will drive the desired outcomes. By the end of the lab, participants gain a clear understanding of aligning Salesforce investments with their goals, along with a roadmap for implementing the identified near-term actions.
Our latest insights and news
Stay ahead of the game with our latest insights and innovations in the digital landscape.
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Insights
Maximize Your MuleSoft Integration Today
Streamline your ops with Publicis Sapient’s MuleSoft Analyzer—cut costs, gain insights, and integrate fast in just 2 weeks.
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Insights
Webinar: Mastering Agentforce - What, How, and the Value of Agentic Al
Discover the transformative world of Agentforce and how early adopters are leading the way. Watch the full webinar here.
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Insights
Unlock Customer Insights in a Privacy-First World
Unlock customer data value with Unified Audience Accelerator—privacy-compliant and insight-driven. Watch the webinar.
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Insights
The Future of Retail’s Frontline
Learn how AI-driven tools enable associates to focus on building relationships, delivering high value customer experiences.
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Insights
The Key to Transforming Digital Relationships
Discover how CETO drives strategic alignment across customer engagement via governance and cross-functional synergy.
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Insights
Getting Started with AI: A Grounded Approach | Publicis Sapient
How to start using AI within Salesforce to optimize platform use and enhance customer engagement—step by step.
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Insights
The Future of Customer Engagement: Inside Salesforce’s AI Ecosystem
Salesforce’s innovative vision for data and AI enables revolutionary customer engagement experiences.
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Insights
Accessing the AI Readiness of an Organization: A Strategic Perspective
Discover how to unlock practical AI for organizations, beginning with a comprehensive evaluation of AI readiness.
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Insights
Understanding Your Organization’s AI Maturity in the Salesforce Ecosystem
AI’s power lies in strategic, ethical integration that is well aligned with business goals—not just the tech itself.
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Insights
Think Big, Start Small, Act Fast: A Blueprint for AI Success
Stay ahead with AI—discover how to harness its power seamlessly in a fast-evolving tech landscape.
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Insights
Introducing the AI Scorecard
How can you harness AI’s power? By skillfully bringing together the disparate components of AI readiness and maturity.
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Insights
Bridging the Gap between MarTech and AdTech to Drive Better Customer Experiences and ROI
Publicis Sapient & Salesforce applies a new lens to the the growth loop to bring MarTech and AdTech closer together.
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Insights
Pioneering the Confluence of Salesforce, AI and Digital Business Transformation
Publicis Sapient: your deeply versed, strategic partner in Salesforce, AI, and Digital Business Transformation.
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Insights
What You Need to Know About CDPs, Data Cloud and Customer 360 | Publicis Sapient On Demand
Hear from Don Dew, Salesforce Solutions, and Amy Kitscher, Salesforce MarTech Solutions – in this 60-minute webinar.
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Insights
Building Customer 360 with Salesforce Data Cloud
Salesforce Data Cloud helps power the Customer 360 experience by making data in the Salesforce CDP product accessible
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Insights
Trust, Not Data, Is the New Currency
A CDP empowers brands to collect, unify and secure customer data and confidentially build long-lasting relationships.
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Insights
Composable Commerce is the Future, and the Future is Now
Composable Commerce allows businesses to pick best-in-class components tailored to their capabilities and needs.
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Our industries
How we work together
No matter who your audience is, digital business transformation is the key to your competitive edge. It’s just a matter of finding proven strategies suited to your brand’s unique set of needs and challenges. Explore each industry we serve and learn how Publicis Sapient’s scalable and customizable solutions can help you achieve your top-priority goals.
Discover more of our strategic partnerships
Through our partnerships with leading technology innovators, we deliver tailored digital solutions across industries and sectors. Our strategic collaborations with AWS and Google Cloud unlock new opportunities, enabling you to maximize the value of your data.
