Successful retailers must evolve the space they own in digital and in-store environments to exceed their customers’ expectations. Retailers who embrace progressive, agile and cost-effective ways to deliver against the increasingly sophisticated needs and wants will dominate carts and minds.
Watch how retailers can reimagine four key, interconnected pillars to bring e-commerce into the black — and keep it there.
Capabilities
We help retailers transform their visions into reality—whether online or offline—in ways that deliver value to both their customers and their business. Through our deep experience of strategy, data, technologies and operations, we help our clients understand how to create lasting loyalty.
Few retailers get the full value from the enormous amount of customer data they now have. We work with retailers to create and execute strategies using data from all touchpoints that anticipate customer needs and make shopping faster and easier.
Our co-creation approach to IT modernization reshapes processes, transforms systems and builds a new internal culture that enables clients to deliver the agility and speed they need to adapt to customers’ varied and changing expectations.
Digital offerings have raised the expectations customers have when they enter a physical store. We work with retailers to reimagine the end-to-end customer journey across the digital and in-store experience to enhance engagement, self-service and checkout.
Supply chain strategies designed for single, unlinked channels lack the agility and speed to meet new market demands. Our approach to supply chain optimization delivers flexibility, efficiency and performance across multiple channels.
There may be changes on the horizon for marketplace sellers.
Generation Z is set to rock commerce just like the Millennials did when they first acquired their purchasing power, and no one is ready.
We asked four Publicis Sapient experts: What are traditional retailers doing right when it comes to data?
How Loblaw is building on their 100-year history through continuous digital innovation.
How Carrefour achieved the impossible with speed at scale.
Next Starts Now
