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A Shopper-First Supply Chain

Supply chain operations have always been seen as a substantial cost center — a necessity of doing business. But what if they ran more like a demand chain? What if they could be responsive to ensure agility in these wildly evolving times? From planning to procurement, production to pickup, could a shopper-first supply chain not only save money for retailers, but also create increasingly relevant customer experiences to drive growth?


Check out our infographic below to see what’s possible, and scroll down to find out what Gartner has to say on the topic.

Step-by-Step Digitally Enabled Supply Chain

Learn more about the journey from fiber to fulfillment below.

Unpack More Data on Supply Chains

A Customer Centric Supply Chain

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Retail Supply Chain Solutions

Promise to Delivery

A digital supply chain enables seamless e-commerce by connecting and optimizing the journey from selling channels through OMS, fulfillment centers, last mile, and finally to your customer—exactly when they expect it.

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Control Tower

End-to-end visibility across your ecosystem not only gives you actionable insights, but can also automate the actions that will continuously optimize your supply chain —streamlining your operations and giving customers the speed and convenience they demand.

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Returns Optimizations

Products ordered online are returned up to 3X as often as in brick-and-mortar stores. Publicis Sapient helps reduce both the frequency and the expense of returns by optimizing products, the purchase experience and the process of the return, without degrading customer experience.

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Order Management Systems

Retailers need to understand where their inventory is, when to pick from a retail location or a warehouse (white or dark store), how to streamline trunking and more—all in near real time.

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Global Inventory Visibility

Define new approaches for visibility, accuracy and capture to increase conversion rates while reducing carrying costs, stockouts and markdowns.


Picking Optimization

Only 19% of retailers use automated picking. Reduce costs and get products to customers faster using AI to identify the number of pick trips and then prioritize picking using specific business rules while identifying the shortest picking route.


Our great partnerships uncover opportunities and foster fresh thinking.

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Gartner, Unlocking the Key to Customer Experience Excellence With Skilled and Agile Customer Fulfillment Teams, Susan Boylan, Beth Coppinger, 31 March 2020