How We Work
We fuse startup thinking and agile methods to help established companies and the public sector increase their customer value, drive operational effectiveness and thrive in an evolving world.A modern how
What’s critical is figuring out how to synthesize that data and analyze it in a way that uncovers new opportunities for growth, before other interlopers do.
We asked four Publicis Sapient experts: What are traditional retailers doing right when it comes to data? How are they winning the game against new entrants and non-traditional players? In what ways are they better positioned for the future?
Major financial services firms need to work expeditiously on building digital platforms to meet customer expectations, exploring broader business-service areas, new product design and partnerships in the pursuit of new revenue streams and competitive edge.
Platform business models are having a significant impact on banks and asset managers from changing user expectations to competitive threats.
While retailers have used this technology to better understand customers and their behaviors, most still fall short of offering an individual, personalized customer experience.
For so many organizations, the mere presence of AI/ML technology does not equate to meaningful business impact. Here are three ways strategic thinking sets apart mature retailers in AI.
Next Starts Now