Modern banking is changing. Customers expect digital banking experiences that match the convenience and ease-of-use offered in other market sectors and other countries. And with challenger brands entering the market with innovative new services and products, incumbent banks need to harness the power of their data to build better customer experiences or risk getting left behind.
Financial Services in Asia Pacific (APAC)
Digital-First Banking for the Modern Age
Delivering data-driven banking experiences to new and growing markets
"Three out of four people in Southeast Asia have insufficient access to financial services, institutions that develop accessible digital offerings quickly will have a significant advantage."
Jonathan Sharp,
Head of Financial Services, Southeast Asia
We're working with companies across Asia and Australia to deliver customer- focused banking experiences, rethink operating models, redesign architectures and prepare organizations for a digital-first future.
Local Insights
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Insight
How Digital Banks Can Stand Out From the Crowd
Enterprise agility is not only the key to successful digital transformation, it’s critical for banks looking to stand out in a crowded digital market.
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Solution
Speed Layer: Unleash Your Data Potential
As businesses grow, their data systems often struggle to keep up. That’s why we created Speed Layer. The right data in the right place in real-time.
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Press Release
SCB Tech X: The Future of Financial Services in Southeast Asia
New partnership between Publicis Sapient and SCBx Group will reinvent how banks engage with banking and non-banking customers and deliver innovation at low cost.
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Insight
Embedded Finance: The End of Banking as We Know it?
Your customers increasingly expect financial services to be invisible. Whether they’re online shopping, hailing an Uber or booking a holiday, they expect the financial solution to be digitally convenient, contextualized and integrated seamlessly into the experience, with no direct exposure between them and the bank.
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Viewpoint series
Bangkok Bank Drives Digital Transformation
Following a recent upsurge in new fintech companies, Thailand’s banks have been investing heavily in digital to stay competitive. Joy Macknight of The Banker speaks to Ian Gillard, Senor Executive Vice President of Bangkok Bank, about how the bank is responding to these challenges and accelerating its digital transformation.
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Insight
How Bangkok Bank delivered personal banking at speed
Bangkok Bank’s innovative new app puts the customer first and simplifies the banking process at lightning-quick speed. Bualuang mBanking delivers efficient and intuitive mobile banking.
Bangkok Bank mobile app
“Publicis Sapient was the right choice. They bring expertise and insights from banking customers and from other industries which lead in the use of digital technologies.”
Ian Guy Gillard,
Senior EVP of Bangkok Bank
Services at Publicis Sapient
We combine strategic thinking with a proven and repeatable approach to digital transformation
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Strategy & Consulting
Fusing business strategy with experience and engineering to accelerate growth and effectiveness
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Customer Experience & Design
Impactful brands, products and services used by millions of people every day
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Technology & Engineering
Build platforms that create new opportunities and accelerate business value
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Enterprise Platforms
Identify the best what, when, where and how for your audience
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Data & Artificial Intelligence
Intelligence that drives value for your business
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Product Management
Transform how you create new, customer- centric digital products
Get news and updates on the changes affecting Financial Services across Asia Pacific
Related Reading
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Insights
How Banks and SMEs Can Grow Together
By not supporting SMEs, banks in Southeast Asia are missing out on a $5.4 trillion opportunity. But how can they tap into this market?
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Research
Global Banking Benchmark Study
Banks are embracing digital in their transformation efforts – but how can they move faster and put digital and customers first? We surveyed more than 1,000 senior executives from Retail and Commercial Banks around the world to find out.
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Digital Wealth
Where Tradition Meets Tomorrow: Digital Wealth Management
The world of wealth management is on the verge of a massive paradigm shift. Evolving customer demographics, expectations and behaviors require new digital tools, strategies and experiences to sustain relevance and growth.
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Case Study
Anglo-Gulf Trade Bank (AGTB)
How AGTB became the world’s first fully digital trade finance bank in a matter of months.
