Energy & Commodities

Transforming the Energy Industry in The Middle East & North Africa

The Why

Gaining a competitive edge

The relatively slow progress of digital business transformation in this sector means that a major opportunity remains in play: to remove low-value processes to free up money and talent to focus on areas with the greatest potential for value creation. This allows more of the organization’s intellectual firepower to be used for activities where it can be innovative and achieve a competitive edge.

The How

Introducing our Digital Transformation Roadmap

Publicis Sapient have always been digital leaders. For 30 years we’ve helped businesses embrace new technologies and models and streamline the way they work. Our Transformation Roadmap details steps towards efficiency, agility and growth – things the oil and gas industry need now more than ever.

Our Work & Insights

The energy and commodity industry is facing an unprecedented drop in demand, but this disruption is sparking some positive changes, including a drive towards customer loyalty and better experiences for customers and guests. In the midstream, AI-driven decision-support tools can help rapidly determine which proposals are winners and which can be discarded.