Publicis Sapient Joins MACH Alliance, Offering Cross Industry Experience in Digital Business Transformation

Publicis Sapient, a digital business transformation company, today announced its acceptance into the MACH Alliance, where it will spearhead innovation and help to implement API-first solutions to ensure that organizations across all industries succeed in an ever-changing digital world. The MACH Alliance is an independent, not-for-profit organization dedicated to advocating for open, best of breed technology ecosystems for enterprises.

Publicis Sapient has substantial experience helping clients transform their digital offerings, which will be enhanced through its membership of the MACH Alliance and the access it provides to likeminded experts around the globe. In fact, $4 of every $10 of all North American online retail revenue runs through platforms that were designed, built, or supported by Publicis Sapient, and there was a 230% average increase in revenue during Q2 2020 - at the onset of Covid - from commerce experiences whose platforms were also designed by the digital consultancy.

As part of the MACH Alliance, Publicis Sapient will share its technical know-how to drive MACH led solutions, help develop best practices that accelerate the velocity of new MACH deployments for clients, support in creating and publishing technical documentation and blueprints that demonstrate how clients are adopting and integrating MACH technologies, and more.

“Entering the MACH Alliance is an exciting next phase for us and a natural progression of the digital business transformation that we’ve been delivering to our clients for years,” said Jon Panella, Group Vice President - Global Commerce Practice at Publicis Sapient. “Publicis Sapient has extensive experience in deploying solutions for clients centered around MACH architecture. We are at the forefront of the innovation happening in the marketplace and working within the MACH Alliance will further provide meaningful value to our clients.”

“We are excited to officially welcome Publicis Sapient into the MACH Alliance,” said Sonja Keerl, President of MACH Alliance. “With their industry leadership in the composable technology ecosystem, Publicis Sapient has already been adopting and driving MACH capabilities for quite some time for clients underpinned with MACH members like Contentstack, Commercetools, Contentful, Cloudinary, VTEX, Fluent, Amplience, and Algolia. They are squarely positioned as experts when it comes to composable solutions and the MACH ecosystem all together."

“As retailers grapple with digital transformation, modern composable architecture are an essential tool to accelerate time-to-value and enable new innovative products, services, and customer experiences,” added Hilding Anderson, Vice President, Head of Retail Strategy, North America at Publicis Sapient.

Publicis Sapient is a technology company that provides enterprise AI platforms and services. With over 30 years of digital business transformation experience, we enable enterprise clients to transform how they operate and serve their customers, unlocking new value and enabling them to thrive in an AI-driven world. Our platforms Sapient Slingshot, Sapient Bodhi and Sapient Sustain use AI built off this deep enterprise context to help organizations modernize their legacy tech systems, build agentic solutions, and automate their IT operations. The combination of our AI platforms and the expertise of our people enables us to deliver faster and more effective outcomes through solutions that are specific to the unique needs of our clients’ businesses, their industries and their customers. Publicis Sapient is the technology hub of Publicis Groupe, uniting 20,000 people worldwide across 28 countries. For more information, visit publicissapient.com.