Publicis Sapient Is Named a Leader in 2022 IDC MarketScape for Worldwide Employee Experience Consulting Services

Publicis Sapient, a digital business transformation company, today announced it was named a Leader in the 2022-2023 IDC MarketScape for Worldwide Employee Experience Consulting Services. For the IDC MarketScape, IDC studied 14 organizations and closely evaluated their strategies, capabilities, and client and partner feedback. In its analysis and client case review, IDC focused on how diverse consultancies designed, engineered and executed on employee experience transformation.

Publicis Sapient's clients' feedback noted the consultancy as very strong in change management, organization change, leadership and knowledge transfer, HR strategy, resource management, culture change and employee experience, digital transformation, and technological knowledge. Overall, clients were highly satisfied with the quality of their partnership with Publicis Sapient and felt that the firm’s guidance for change was highly repeatable inside and across the core organization.

In its analysis, the IDC MarketScape said Publicis Sapient is a good choice for organizations looking to build workforce and customer equity across digital transformation. Publicis Sapient's strength lies in fusing people considerations into how organizations engineer customer-oriented digital transformation and automation. Additionally, IDC said organizations that are challenged with how to engineer change without sacrificing inclusion, work quality, and customer process engagement will benefit from engaging with Publicis Sapient.

“Publicis Sapient is recognized by its clients for the quality of its people, innovation, and creativity. What stood out most for customers was Publicis Sapient’s ability to facilitate digital transformation with a focus on how it impacts individual human-driven outcomes in addition to organizational modernization and improvement,” said Zachary Chertok, Research Manager for Employee Experience at IDC. “Publicis Sapient stays focused on how automation, process design, and design thinking impact the individuals that make up and engage with the organization, balancing organizational change between people and technology.”

“We’re incredibly proud to receive such recognition from the IDC MarketScape, our clients, and partners about our employee experience consulting services,” said Nigel Vaz, CEO of Publicis Sapient. “Our differentiated offerings are underpinned by our SPEED – Strategy, Product, Experience, Engineering and Data & AI – capabilities to help businesses create exponential value for their employees and, in turn, their customers and the world. We believe in leveraging digital as a force for good in driving positive impact on both people and businesses throughout the journey of digital business transformation.”

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

Publicis Sapient is a technology company that provides enterprise AI platforms and services. With over 30 years of digital business transformation experience, we enable enterprise clients to transform how they operate and serve their customers, unlocking new value and enabling them to thrive in an AI-driven world. Our platforms Sapient Slingshot, Sapient Bodhi and Sapient Sustain use AI built off this deep enterprise context to help organizations modernize their legacy tech systems, build agentic solutions, and automate their IT operations.  The combination of our AI platforms and the expertise of our people enables us to deliver faster and more effective outcomes through solutions that are specific to the unique needs of our clients’ businesses, their industries and their customers.  Publicis Sapient is the technology hub of Publicis Groupe, uniting 20,000 people worldwide across 28 countries. For more information, visit publicissapient.com.