Digitas and SapientRazorfish play an integral role in their respective solution hubs, Publicis Media and Publicis.Sapient, under Publics Groupe. These solution hubs build upon Publicis Groupe’s Power of One strategy, which enables clients to seamlessly access capabilities and expertise from across the network to achieve the most transformative solutions.
As part of Publicis Media, Digitas works with other Publicis Groupe global media agency brands to create value for clients through scaled capabilities across investment, strategy, insights and analytics, data and technology, performance marketing and content. Publicis.Sapient is powered by the combination of SapientRazorfish’s deep
roots in creativity and technology, and the technical and digital expertise of Sapient Consulting. Publicis.Sapient is a platform that is purpose designed to address today’s digital business transformation imperative, providing an integrated approach to delivering solutions to clients by leveraging the complementary strengths of both entities.
To review Gartner’s full analysis of Digitas and SapientRazorfish in this year’s Magic Quadrant for Global Digital Marketing Agencies, please visit www.digitas.com or www.sapientrazorfish.com.