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Retail Media Networks
E-commerce Profitability
Monetize your data and uncover new high-margin revenue streams
The demise of third-party cookies has seen the rise of a powerful tool to reach retailers' target audience: Retail Media Networks (RMNs).
With a goldmine of shopper data, RMNs offer brands hyper-targeted advertising opportunities aimed at a captive, high-intent audience who is actively engaged in your digital ecosystem. RMNs also craft personalized, intelligent and irresistibly relevant shopping experiences that transcend the transactional—delivering unparalleled brand loyalty and advocacy.
Time to go beyond mitigating losses from shrinking e-commerce margins, and seize control of your data, your customers and your future.
Learn how Publicis Sapient architects Retail Media Networks from the ground up, weaving together data strategy, cutting-edge technology and deep retail experience to craft a platform as unique as your brand.
Retail Media Networks Accelerator
Accelerate time-to-value and reduce risk with Publicis Sapient's Retail Media Networks Accelerator. Powered by Google Cloud, our pre-built solution helps you quickly launch and scale your media network for maximum impact.
Retail Media Networks, Explained
How can retailers generate both revenue and delight by monetizing data through a retail media network? Click play to learn how your customers and business both benefit.
RMN in Action
Discover how Retail Media Networks come to life, recoup ROI quickly and create a huge revenue opportunity in these case studies.
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Video
In-Store Signage: Big Data, Bigger Returns
Find out how convenience stores can monetize their customer data through in-store signage to attract high-margin media dollars and offer exceptional experiences.
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Case Study
How Monetizing First-Party Data Produced a $100MM Opportunity
We partnered with this U.S. chain to create a Retail Media Network that has monetized their data and built trust with shoppers and CPG partners.
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Case Study
A $1B New Revenue Stream. With a B.
A leading chain partnered with Publicis Sapient to plan and build a Retail Media Network and grow exponentially.
RMN Solution
Our proven test-and-learn approach captures goals, defines a business case and delivers a bespoke long-term strategy and platform that is unique to your business, your partners and your customers.
Related Articles
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The Top 3 Strategies to Utilize Retail Media Networks for Profitability
Reveal winning strategies to monetize your customer data for your sector.
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How To Stand Out in the Race for Retail Media Networks
RMNs have already proliferated across the retail industry, but what will determine their future success, and which networks will come out on top?
Learn more
