The Imperative for Change
In 2018, the jewelry brand’s APAC region was struggling with updating their e-commerce systems. At the time, they were running an outdated version of Salesforce Commerce RefApp, with unique customizations and local flexibility-pattern requirements that were costly and labor-intensive to implement.
The jewelry brand needed an experienced partner like Publicis Sapient that could optimize their system and bring it up-to-date with their other regions to ensure all new releases could be maintained across the organization quickly and efficiently.
The Transformative Solution
Publicis Sapient partnered with the jewelry brand to uncover and prioritize key initiatives, leveraging agile development processes to expedite migration and deployment of an updated Salesforce Commerce application in just over two months.
Our team also decoupled the APAC region’s unique custom code and rebuilt from scratch, ensuring the removal of all redundant and duplicate code to ease future maintenance and scalability.
The Business Impact
Since their first successful migration, the jewelry brand has seen impressive results. Release velocity has accelerated from several months to a matter of weeks, with e-commerce applications requiring no additional downtime.
Publicis Sapient continues to work alongside the global jewelry brand, providing managed services and supporting optimization of new upgrades –a lasting partnership powering innovation.