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Premise
Premise is a fully adaptable platform that enables in-venue experiences using content and data in ways that are meaningful and effective.
For more than 10 years, the product has provided the digital foundation for an array of digital solutions deployed in physical environments for many established organizations.
Jackie Walker, capability lead for Premise at Publicis Sapient, said the platform isn’t just about implementing solutions for digital signage. It helps established organizations address enterprise problems.
Premise delivers immersive experiences that are extendable, easy-to-update and reactive. This platform enables superior content strategy and creation with extraordinary attention to detail. While Premise can directly provide content management capability, it is fully extensible to integrate with any broader use digital content management systems.
Now teams can expedite digital signage solutions with a pre-validated product that delivers truly differentiated experiences: current, contextual and personalized.
This customer-centric capability can be operated in the platform-as-a-service (PaaS) model. A dedicated team of Premise engineers and subject matter experts are available to ensure core product capability is best used, and to provide customizations and extensions to meet specific customer needs – including the development of bespoke customer experiences and specific enterprise integrations.
Publicis Sapient believes that an in-venue solution should connect to the client’s enterprise, access data from the content management system of record, accommodate real-time data integration (without heavy processing on the endpoint) and anticipate omnichannel use cases. Premise enables this level of flexibility.
Premise balances the flexibility to drive highly integrated customer experiences with out-of-the-box capabilities expected from an off-the-shelf digital signage solution. This offers reliable offline operation with robust content scheduling, while supporting real-time personalization and commerce.
Building the next generation of in-venue experiences – digital menu boards, self-service kiosks and endless aisle applications – will require a complex integration of business, design and technology expertise to be fully realized. Strengthened by our digital signage product, Premise, our modern digitally native methodology is built for just these kinds of challenges.
Learn More About Our In-Venue Digital Solution
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Publicis Sapient Delivers Data-Driven Signage on BrightSign Media Players with “Premise”
BrightSign, a global market leader in digital signage media players, has announced a partnership to merge its industry-leading hardware with Premise — Publicis Sapient’s cloud-first, data-centric, in-venue platform. Learn how the two companies will join forces to help QSRs drive loyalty and unlock new opportunities for growth.
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