Any company with a loyal customer base can create a new revenue stream with improved experiences through data monetization. With first-party data, businesses can monetize both their onsite digital and physical properties and their offsite experiences. Monetization goes far beyond media networks to include opportunities like loyalty programs, personalization, supply chain and other enterprise optimizations.
Turning Data into Dollars
Future state solution architecture
Revenue projections total & per channel
Why Publicis Sapient?
We provide guidance and expertise in media and data sales and go-to-market strategies for our clients to optimize and enhance their own media network.
Because of our expertise, we can build a media network foundation technology for key use cases in weeks, not months, using pre-packaged components and our data engineering team.
- We are part of the global Publicis Groupe, which empowers us with a broad set of digital business transformation, creative and media capabilities
- We use several accelerators that allow us to deliver solutions quickly, speeding time to value
- We have expertise across the Google ecosystem and can create solutions that connect these technologies in unique ways: Google Cloud, Google Marketing Platform and Google Ads
- We are willing to put our fees at risk and create a win-win profit sharing arrangement with our clients
More Ways to Connect