Wealth management is changing.
The great wealth transfer is underway as Baby Boomers transfer their life savings over to younger generations.
New customers bring different expectations and new behaviors. Businesses will require new digital tools, strategies and experiences to stay relevant and drive growth in this new demographic.
And while COVID-19 has made investors reevaluate their priorities and change their attitude towards risk, it has also accelerated the shift to digital. Investors of all ages now do so through a mobile app, and they demand a frictionless, intuitive digital experience.
A global perspective
We partnered with ThoughtLab to survey 500 investment providers from 15 countries and 2,325 investors varying by wealth level, age, gender, and location.
We asked the investment firms how they’re adapting their strategies, products and business models to stay relevant. And we asked the investors how well they’re doing.