European Grocery Retailer
How a Top European Grocer Went Curbside
Customer research drove this accelerated curbside model.
Will curbside pickup be profitable? A large European retailer with more than 1,800 grocery stores in the United States came to us with this question. Publicis Sapient partnered with this client on a compelling answer and a future-proof solution.
The Business Impact
We developed a curbside solution plan that reduces operational costs, increases in-store profits and passes the savings on to happy customers through lower markups.