The Imperative for change
With drivers taking to the internet for research and vehicle purchasing, visual vehicle renderings play a crucial role in the customer experience. At Nissan, Mackevision is used to provide dynamic 3D-enabled and immersive vehicle renderings.
Over time, Nissan realized that the legacy software of the rendering tool was not designed for efficiency in the cloud. The OEM was facing challenges with the platform like high costs, scalability, complex management, heavy servers and a lack of metrics and security controls.
Publicis Sapient partnered to successfully migrate the entire media server to AWS, while optimizing the platform. This resulted in significant cost savings and enhanced flexibility within the tool available through successful cloud hosting with AWS.